The Pros And Cons Of Exporting Marketing Essay

The Pros And Cons Of Exporting Marketing Essay This report talks about what exporting is and why many countries take part in exporting, the strategies used in Exporting, the types of methods of exporting and the advantages and disadvantages of exporting. Countries with advanced economies and services are usually the ones who have the largest economic activity. These service producing industry firms market their offerings in foreign countries. These include industries such as education, engineering, construction, architecture, travel, transportation, insurance, banking, finance, professional business services information and entertainment. An example could be construction firms who usually send their employees to other countries to go and work on major projects. Service professionals such as accountants engineers and business consultants often provide their services via the internet, the telephone by mail and by visiting customers in their own countries. Also entertainment like Hollywood who export their movies and videos earn billions of dollars. PMI mortgage is a small Insurance firm who mortgage insurance packages to foreign markets. Insurance packages can be created in a central location such as London and then exported via mail a nd the internet to customers located in other countries. The firm enjoys considerable success in Asia and various European countries.Cavusgir, Knight, Riesenberger Pearson International Business Edition: page 388-389. These sales are different from other domestic sales from the side of the seller. Its someone else who decides that the product can be sold to customers located in foreign countries because theres demand for it. This would lead to the original seller not being aware of exporting details. However, many countries take a huge interest when they discover that their product has demand overseas and are actually being exported. Seeking out domestic buyers who represent foreign end users or customers Many general contractors, foreign corporations, foreign trading companies, foreign distributors and agents just purchase for exports. These purchase a wide variety of goods and services. In this case some companies may know that their products are being exported but it is still the buyer who handles any risk involved and details of exporting. Exporting Indirectly through Intermediaries. This is when a company engages the services of an intermediary who is capable of finding foreign buyers in foreign markets for its products. International trade consultants, Export Trading Companies or Export Management Companies can give an exporter access to good trade contacts. But yet the exporter can still retain some control over the process and can still realize some of the other benefits of exporting such as market opportunities, new technologies and foreign competitors. Exporting directly This is an approach where a company directly exports to foreign markets. This strategy is difficult and ambitious because it requires the company to handle every aspect of the exporting process from market research and planning foreign distributions and collections. There needs to be a lot of involvement of mangers because it needs their time and attention. However such an approach is good because maximum profits are gained as well as long term growth. 2.2 INTERMEDIARIES USED IN EXPORTING Sales Representatives This intermediary uses the companies products which are then made present to potential buyers. Sales representatives usually work on commission basis, assume no risk or responsibility and are under contract. The contract defines territory, terms of sales, methods of compensation and procedures to terminating the agreement. Agents This is a representative who has authority to make decisions or commitment oh behalf of the firm they are representing. Its important to have a contract that states whether the agent does or does not have the legal authority to obligate the firm. Distributors This when an individual or company purchase goods and re-sells it for profit. The distributor provides support and service for the product. Distributors usually handle a range of non conflicting products. Foreign Retailers This is when companies directly sale to foreign retailers. This method relies on traveling sales representatives who directly contact foreign retailers. 2.3 ADVANTAGES OF EXPORTING It increases economies of scale and reduces per unit cost of manufacturing. It diversifies customers base and reduces dependency on home markets therefore risk is spread. An example can be if a product is not selling in selling country a firm can have back up because the same product may be doing so well and selling in other countries. It increases market share, increases profit and sales volume better than the domestic market. It increases flexibility and reduces the risk if they face circumstances beyond their control, they can easily withdraw from an export market share. The cost of entering a foreign market is so less because they are not investing or creating any physical presence there. So its easy for a firm to use exporting to test new markets before deciding to commit to greater resources through foreign direct investment. Leverage the capabilities and skills of foreign direct distributors and other business partners located abroad. Enhance domestic competitiveness: Most companies become competitive in the domestic market before they venture in the international arena. Being competitive in the domestic market helps companies to acquire some strategies that help them in the international arena. Gain global market share: By gaining international companies a firm will participate in the global market and gain a piece of their share from the huge international market place. Compensate for Seasonal Demands: Companies whose products or services are only used at certain seasons domestically may be able to sell their products or services in different foreign markets during different seasons. Create potential for company expansion: Companies who venture into exporting business usually have a presence or representation in the foreign market. This might require additional personnel and thus lead to expansion. Sell excess production: Companies who have excess production for any reason can probably sell their products and not be forced to give deep discounts or even dispose of their excess production. Gain Knowledge and Experience: Going international can yield valuable ideas and information about new technologies, new marketing techniques and foreign competitors. The gains can help a companys domestic and foreign business. Expand Product life cycle: Many products go through stages of the product life cycle. Once the Product reaches the final stage, maturity in a given market, the same product can be introduced in a different market where the product was never marketed before. 2.4 DISSADVANTAGE OF EXPORTING Exporting does not require the firm to have a physical presence in the foreign market and this would lead to management havening fewer opportunities to learn about customers and other aspects of the market. Not having direct contact with customers from a foreign market would mean the exporter would fail to perceive opportunities and threats and may not acquire the knowledge that it needs to succeed in the long term. Exporting requires management to spend time and effort to learn about freight forwarders, documentation, foreign currencies and new financing methods this usually puts a strain on firm resources. Exporting is sensitive to tariffs and other trade barriers as well as fluctuations in exchange rates. Extra costs: It takes more time to develop extra markets and the payback periods are longer, the up-fronts costs for developing new promotional materials allocating personal to travel and other administrative costs assuasive to market the product can strain the major financial resources of small size companies. Production modification. When exporting companies need to modify their products to meet foreign country safety and security codes and other import restrictions. At a minimum, modification is often necessary to satisfy the importing country labeling or packaging requirement. Financial Risk: Collections of payments using the methods that are available (open account, prepayment consignment, documentary collection and letter of credit) are time consuming and can be complicated, countries have to carefully weigh the financial risk involved in doing international transactions. Market information: Find information on foreign markets is unquestionably more difficult and time consuming. Before a firm decides to export it first has to go through certain steps in order for them to know if they would be doing the right thing or not for example by assessing potential markets, acquiring appropriate skills and competences. 3.0 TYPES OF EXPORTING The two types of ways an organization can export are through indirect of direct exporting. An organization can choose between the two depending on what they want to achieve in terms of market share, increase of customers and quantity of products. They can also choose according to what management can handle. For example a company that produces tie and die outfits can decide to export through indirect or direct export. If they feel that management can not be able to mange exporting directly they can use indirect export as a means of entering into a foreign market. 3.1 INDIRECT EXPORTING This is when a firm contracts with intermediaries that are located in their own home market. The intermediarys then sale the products to customers located in foreign markets on behalf of the company. An example is Lafarge Zambia PLC who deals in cement and distributes their products to a local client within Zambia. The client then decides to re sale the product across borders to customers located in countries like DRC, Angola, Mozambique and Malawi. There are different indirect exporting options which are available and these are: International trading companies These are companies that buy and sale products internationally. They establish branches in certain countries around the world and each branch operates as a separate business unit buying from local markets and selling the products to other branches which are located in other countries. Like the Japanese who are well known and active in countries like South Africa and have companies like Mitsui and Itochu .As well as Gerber Goldschmidt Group. These companies go beyond buying and selling, they may even by a stake in a local market and in the end they become Trading companies or Export Trading Companies. Multi National Companies These are companies who have subsidiaries located in different foreign countries. Usually countries in the motor vehicle industry like Toyota, Ford of BMW buy raw materials and components and use these inputs in their manufacturing process. These companies then export their products around the world. So components that they used from their home country are found in overseas countries and yet to the supplier in the local market saw this as a local purchase. Tourist Purchase These are foreigners who travel and visit new countries depending on where they are like in South Africa they can purchase products likes wines, fruits and gifts that they take back home. To the supplier this was seen as a local purchase. Piggybank Exporting This is when companies sell their goods internationally and who already have a market network abroad. In order to maximize the power or popularity the company decide to have complimentary products to their existing range of products which they sale through their networks to their foreign customer base. 3.2 ADVANTAGES OF INDIRECT EXPORTING It not a risky strategy Depending on the intermediary used indirect exporting requires minimal involvement because they dont concern themselves with shipment and other logistics. It allows firms to focus on their home country rather than focus on other countries which make the work become hectic. An example can be Trade kings limited who produce sweets, soaps and washing powder. Exporting in indirectly is good for them because it allows them to pay more attention to their domestic customer needs which help them to serve them better and come up with quality products. You can easily point at someone else incase theres a problem or error so it limits their liability. Selling through an intermediary is cheap and it saves up on time. The intermediary sometimes answers questions from the consumer and provides technical support. 3.3 DISSADVANTAGES OF INDIRECT EXPORTING Theres no direct contact with the end user which can cause a firm to not knowing how they can improve their product and how the consumer feels about their product. An example can be a shoe making company who exports indirectly cannot be able to know what customers feel about their product and what they can do to make a better product and to gain more customers. The intermediary used will still require sales support from the firm that they purchase from. Firms who export indirectly have less control on the final transactions made. When an intermediary is used firms do not get the whole hundred percent the intermediary also get a margin. Using intermediaries slows down a firms expansion in the long term around the world because they would not get to learn about the different types of markets. An intermediary cans sometimes sale similar products as to the one a firm has as well as a product that is directly competitive to a firm. An example is when someone when the intermediary sales Black Opal make up and MAC make up these two compete with each other which can cause conflict. When an intermediary is selling the product they may not do it as well as the actual firm because putting a product in another persons hands means that the other person can sale it they want to and some sales wont reflect the goodness of an organization. 3.4 DIRECT EXPORTING This involves the direct selling of products using intermediaries located in foreign markets. Firms who usually export directly to foreign markets usually make some internal changes to their organization and these internal changes they make have to support more complex functions than that the ones that were there before. Direct exporters normally choose the markets where they think they can easily operate, easily give them profit and can increase their market share as well as which one would have good distribution channels. When a firm decides to sale to customers it prevents other businesses taking part of their margins. However this approach requires a large commitment of financial and human resources and takes some time to gain good relationships with customers, negotiate deals and understand the market. 3.5 ADVANTAGES OF DIRECT EXPORTING The firm is in control of their pricing, they decide how much to sale the product for. An example can be a firm who makes hair products. If they can export directly they can easily come up with a price that suits them rather than letting someone else sell the product for them and coming up with their own price. The firm takes total control of their brand and brands it according to what suits them. They get to have direct contact with their customers who help them come with ways of how they can satisfy their customers and come up ways of how to produce high quality products which will suit the needs of the customer. Its easy to identify opportunities. Customers prefer to deal with producers directly so this in the end becomes easy for the customer and producer and in the end a customer relationship is made. 3.6 DISADVANTGES OF DIRECT EXPORTING Its expensive because it needs s of time and energy, staff resources and requires a lot of money. Sometimes they would not be able to respond to customers as quickly as the way the local agents to do it They have to handle all logistics and risks. Depending on which country they export to the may have a problem because of the language barriers and cultures. 4.0 CONCLUSION Exporting is one of the best ways of entering foreign markets. In the world that we live in today many countries have now engaged themselves into exporting rather than depending on their domestic market. Exporting also gives a chance to consumers in a local market because they would not have to travel to find a product because through exporting they get to find the products in their home market. Exporting has given lots of firms and countries a huge increase in profit and has developed many economies.

Interdiscuplinary Study in Consumer Behaviour Essay

With the development of a consumer society, increasing consumer power in the market place, the growth in marketing, advertising, sophisticated consumers, ethical consumption etc, consumption is recognized as central to modern life. Thus it entails to go into a depth of the different approaches to consumer behaviour. Many human sciences give a variety of reasons to explain why a consumer behaves in a particular way in a given situation. Studies of consumption investigate how and why society and individuals consume goods and services, and how this affects society and human relationships. These are found in many social sciences such as economics, psychology, sociology, etc. The present study tries to investigate these theories based on consumption and consumer behaviour and how far these are interlinked as well as different from one another. It is also aimed at studying the relevance of these theories with the help of primary data and research. The purpose of this study is to find out whether there is some interlink between the various theories and approaches given by different economists, psychologists and sociologists. The hypothesis framed for the research is that Consumption is greatly influenced by the income factor. The data used in the study was mostly secondary in nature from the internet and reference to several books. The theories of consumption studied for this purpose are the demand theory, indifference curve analysis, revealed preference theory, Keynes’ consumption theory, permanent income hypothesis, relative income hypothesis, life-cycle hypothesis, Maslow’s Hierarchy of needs, the sociological theories of consumption given by G. Katona, Ruby Turner Norris and the theory of Conspicuous consumption given by Veblen. An attempt has been made to study consumer behaviour with the help of primary data collected from a sample of 40 people from 4 categories namely, students, housewives, employees and businessmen. They were asked to rank the different factors that influence their buying behaviour. The influential factors given in the questionnaire were taken from the consumption theories given in economics, sociology as well as psychology as given above. From the analysis of both primary as well as secondary data, it was found that majority of people give importance to their income level. However, it is also found that, besides income factor, people also think about sociological and psychological factors while purchasing a commodity such as security, safety, fashion, advertising, comforts and prestige issues. As given in the Sociological theories of G. Katona and Norris, it was seen after the primary data analysis that the economic theory of consumption lacks such social structural variables. Thus it is concluded that in the construction of any consumption function or theory – for a particular product, for a particular class of products, or for consumption in general – not either economic or sociological or psychological variable is to be regarded as the key determinant. Different combinations of all these three enter into different statements of consumption functions at different situations and time periods according to the necessity or urgency of the wants.

Project Management in Bangladesh - 2117 Words

University of Information Technology Science (UITS) Term Paper For Project Management SubmitTo:Md.Abdullah Al-Hasan Lecturer: BBA, MBA (Finance Banking, CU) School of Business (UITS) Subject: â€Å"Project Management Practices in Bangladesh† Submitted By: Name of Student: Mahmud Name of Program: EMBA ID No: 09335018 Batch No: 22nd Semester: 3rd Semester (Fall-2009) Date of Submission: 1st January, 2010 Project Management Practices Project management is defined by the set of principles, methodologies, procedures and practices used to ensure that projects are completed on time, on budget and as required. To qualify as a project, the designated initiative must have specific†¦show more content†¦Those cases where the goal was accomplished have our respect and admiration. But they are few and far between. Why? Because one or more of the project management practices were not considered! Fast tracking is usually accomplished by gutting the planning process. Sure, if you shorten the time here, you are underway faster. But lets look at some components of a good planning phase and see if they can safely be dispensed with... Scope Stakeholders: Individuals and organizations who need the project or are affected by it Standards: What quality level is required: perfect, workable, just get it running? Whose standards: internal policy, external like government or regulators? Written or implied? Organization Structure Authority: project manager often gets as much authority as s/he takes Autonomy: team members need approvals from their respective organizations? Stakeholders: are there others who think they should be stakeholders but havent been included? Goals: does the whole organization agree with the goals? Risks Has a SWOT Analysis been done? What steps have been identified to overcome the risks? Goals Should be written, clear and detailed Need to be signed off by all stakeholders before execution commences to avoid later confusion Sure as long as it is not accomplished by glossing over them. For example, a SWOT Analysis is often done casually by a small section of the project team and theShow MoreRelatedProject Management in Bangladesh3788 Words   |  16 PagesOverview of the Assignment Project is a catalog of human thought on life’s most important questions. We are enlarging the scope of our project and this site is currently under development. Bangladesh is a developing country. In Bangladesh project management is very crucial task in the government institution and government officials. In case of Bangladesh project procedures is very lengthy process. In this concern project planning and implementation is very lengthy because of cultural heritage manpowerRead Moreâ€Å"Swot Analysis of Project Management in Bangladesh†4778 Words   |  20 Pagesâ€Å"SWOT Analysis of Project Management in Bangladesh† August 11, 2012 Shah Md-Al-Emran Faculty of Business Administration ASA University Bangladesh Subject: Submission of â€Å"SWOT Analysis of Project Management in Bangladesh †. Sir, We are pleased to submit my report onâ€Å"SWOT Analysis of Project Management in Bangladesh†. . This report is a part of Project Management (MGT411) to complete our BBA program. We have prepared this report under the instruction of you. Though it was a toughRead MoreProject Management in Bangladesh - Term Paper1639 Words   |  7 PagesProject Management - Overview Common misconceptions about Project Management Here are some questions we hear frequently that demonstrate a misunderstanding of project management: What does the project manager do? Why doesnt the project manager do some of the work? Why dont we make our top specialist the project manager? Why does the project manager need a support team? Isnt this all an unnecessary overhead for the project? Project management is a specialist discipline. In a wellRead MoreStatement Of Interest Essay1017 Words   |  5 Pagesstrongly believe that my 5 years (approx) of experience (of which 2.5 years in USAID/Bangladesh) is exactly in line with the current needs. I am a skilled young professional trained and experienced in environmental safeguard and project management. Professional Experience: At present I am working as the Project Management Specialist (Environmental) in Economic Growth Office of USAID/Bangladesh. I am serving as the AOR (Project Manager in USAID Language) for the ‘Gobeshona’ Young Researcher Program and providingRead MoreWater Pollution in Bangladesh1429 Words   |  6 PagesWater Pollution in Bangladesh INTRODUCTION Water is the most vital element among the natural resources, and is crucial for the survival of all living organisms. The environment, economic growth and development of Bangladesh are all highly influenced by water - its regional and seasonal availability, and the quality of surface and groundwater. Spatial and seasonal availability of surface and groundwater is highly responsive to the monsoon climate and physiography of the country. Availability alsoRead MoreThe Ministry Of Disaster Management Program1383 Words   |  6 PagesNational level: The Ministry of Disaster Management and Relief (MoDMR) of the Government of Bangladesh is responsible for coordinating national disaster management efforts throughout all agencies. The Disaster Management Bureau (DMB) under MoDMR, is responsible for creating public awareness about the risks associated with natural and human-induced hazards, and to formulate programs and projects that will better prepare at-risk communities and public officials to mitigate the consequences of disastersRead MoreLetter Of Motivation : Why Are You Interested Of Studying Medicine?1308 Words   |  6 Pagesmy one year paid internship in Dhaka Medical College and Hospital, I decided to build my career in public health. I am Debashis Datta, a young health professional from Bangladesh. I graduated from Dhaka Medical College under University of Dhaka in January 2014. Currently, I am working as a District Trainer in a UNICEF funded project, ‘Competency Based Training in Nutrition’, that aims at improving nutrition of mother and under two years old children by developing competency of health care serviceRead MoreEssay On Adaptability To Climate Change879 Words   |  4 Pagescollection of â€Å"livelihoods† through community-based forest management. In pursuing the study, they followed the mixed method research with both primary and secondary sources of data collection. For the collection of primary data, the household questionnaire survey (quantitative), interview, observations and focus group discussions were carried out. The author conducted the research on four countries of South and South East Asian region namely Bangladesh, Nepal, Thailand, and Vietnam. By the three separateRe ad MoreThe Future Of Bangladeshi Bank Essay1578 Words   |  7 Pages Future of Bangladeshi Bank Introduction Commercial banks, non-bank financial institution, insurance companies etc. are the main elements to build the financial sector of Bangladesh. The main role is played by banks in the financial sector of Bangladesh. Bank is the financial institution that deals with money through depositing money and then channels those funds into loaning activities. A bank is an institution that deposited money which is given by customer for investment and repay it when theRead MoreCover Letter For Media And Mass Communication1208 Words   |  5 Pages I, Md.Riaj Uddin Raihan, hailed from a family that consists of my parents and two siblings. I have completed my under graduation program in Media and mass communication, major in advertising from American International University Bangladesh (AIUB) with a CGPA of 3.44 out of 4 in February 2016 .I have passed my S.S.C and H.S.C examination with GPA of 4.63 and 5.00 (out of 5) both from business studies in the year of 2009 and 2011 respectively, having English as the medium of instructions

Affordable Care Act Of Us Mandatory Health Coverage

Affordable Care Act in USA: Mandatory Health Coverage The healthcare system in America is a market based system that functions by relying on the structures of an efficient market. The principles of demand and supply are instrumental in determining the functionality of the healthcare system in USA. One of the factors that has contributed to this reality is the fact that healthcare in the US is provided by various distinct organizations which are largely owned by private businesses. Indeed, 21% of hospitals in USA are owned by the government while another 21% are owned by private businesses operating for profit. 58% of hospitals in USA can be described as not for profit organizations. Indeed, the American healthcare system is a leader in medical innovation when compared to its impact on the health status of people. However, the nature of the entire unit as a whole leaves a lot to be desired since accessibility to these medical marvels remains a fundamental problem for a majority of the US population (Davis, Stremikis, Squires Schoen, 201 4). A highly effective healthcare system is highly dependent upon the ability of all people to receive reliable care that meets all needs. In addition to this, the quality of the healthcare system should be backed by the best scientific knowledge available. However, a closer introspection into the structure of healthcare in the nation reveals that there is big gap with regards to the overall performance of healthcare. In comparisons toShow MoreRelatedThe Impact Of The Affordable Care Act On Employees1367 Words   |  6 Pagesmandate. In the Obama.net article it is stated that â€Å"the US Department of treasury reveals that 96 percent of companies in American are considered small business, this means they do not fall under the employer mandate.† These businesses are not obligated to offer health insurance coverage to their employees based on the laws that are in place (Obama.net 2016). Based on the research report Monitoring the Impact of the Affordable Care Act on Employers by Blavin, Bowen, Blumberg, Buettgens, GadsdenRead MoreThe Faults in The Affordable Care Act Essays1018 Words   |  5 PagesMany of today’s arguments within the American government have to do with health care. The Affordable Care Act, commonly known as Obamacare or The ACA, has been effective since March 23, 2010. Most of Obamacare’s major provisions, such as mandated individual coverage, just took effect at the beginning of 2014. Democrats support the health care reform while a majority of republicans are entirely against it. On paper the health care reform looks good, but there are a lot of things that could potentiallyRead MoreThe President Of The United States1243 Words   |  5 Pagesrecipients of government subsidy health care utilize ACA annual preventative care benefit before annual renewal There is no denying The Patient Protection and Affordable Care Act (more commonly known as ACA) is the largest health care reform in America’s history. ACA has provided affordable health care to millions of uninsured Americans nationwide. The ACA health care plans on the exchange (Marketplace) have to meet certain criteria, including provide free preventative care. As our economic conditionsRead MorePatient Protection and Affordable Care Act868 Words   |  4 Pagesand Affordable Care Act, or widely known as â€Å"Obamacare.† The changes that the act is making with all of health care will slowly be implemented throughout the years, and should be completed by 2022 (Obamacare Facts: Dispelling the Myths). In the Affordable Care Act it changes or alters almost all programs that we have today and creates new programs to assist people and properly state what type if care is expected and required of health care professionals. The Patient Protection and Affordable CareRead Mo reThe United States Health Care System1449 Words   |  6 PagesStates health care system is the most expensive in the world. It spends more than 16% of its gross domestic product (GDP) on health care, (the highest per person in the world), but ranks behind most countries on many measures of health outcomes, quality, and efficiency. In 2012, over 47 million people were un-insured and millions were under-insured⠁ ´. The cost of health care is rising at least twice as fast as the rate of economic growth. Major companies are passing more of the cost of health careRead MoreRich, Wealth, Poverty, And Healthcare Essay1619 Words   |  7 PagesWealth means Rich in health In the 2000’s health care costs began to rise again after having risen at â€Å"double the rate of inflation,† in the 1990’s, it left 44 million Americans with no coverage. Between other costs of living like, childcare, food, housing, and rising costs of healthcare, some struggling low-income families were forced to choose between one of those necessities or paying for their healthcare. A study by CNBC showed that the main reason for bankruptcy in the US is medical expensesRead MoreCompare Us And Switzerland Healthcare Case Study911 Words   |  4 PagesCompare US and Switzerland Healthcare Systems In 2010, the United States created The Affordable Care Act (ACA). The objective was to share the responsibility of costs between the government, individuals, and employers to provide affordable access to quality health insurance. â€Å"However, health coverage remains fragmented, with numerous private and public sources, as well as wide gaps in insured rates across the U.S. population.† (â€Å"United States: International Health Care System Profiles,† n.d.). EachRead MoreNetw206 W1 Assignment 11047 Words   |  5 Pagesto Current Events Ivy Bridge of Tiffin University There are so many events going on in the world today. There is a housing market issue, health care reform issue, and companies fighting for paid sick leave from their jobs. There are many more this is just to name a few. The housing market is going to start booming again for a short time. The health care reform created by Obama will continue to be an issue for a long time, and companies are fighting to get paid sick leave when they are ill. ThereRead MoreThe Affordable Healthcare Act Of America1536 Words   |  7 Pages The Obama Care bill also Known as the patient protect and Affordable Care Act was established on March 21, 2010. The Affordable healthcare Act also known as Obama Care has helped over a billion people gain access to health. In 2010 it shows that 50 million people in America did not have insurance, it also shows that 48.6 million people had decreased, and then it increased in 2012. In 2010, before the Healthcare Act was signed Obama noticed some of the small issues that were going on in healthcareRead MoreThe Affordable Healthcare Act Is Improved Our Health Care System933 Words   |  4 PagesThe Affordable Healthcare Act is has improved our health care system in many ways. One of the most obvious improvements is in America today we have more people with healthcare coverage than ever before. Per the video we have 90% of Americans have health care today, which is an increase in 20 million Americans with health insurance. Per Health and Humana services (March 2016). That part of this increase can be contributed to ACA many changes. One change in particular is allowing young adults under